Category: Insights

Industry Insights: MedComms 18th February

Industry Insights: Medcomms. A round up of MedComms news and insights

Industry Insights: MedComms In this week’s round of insights, we highlight three recent talking points in the world of #MedComms and scientific publishing.  The impact of podcasts on scientific publishing  A recent article published in the ISMPP (International Society for Medical Publication Professionals) MAP newsletter explored how podcasts have become a valuable extension of journal […]

Industry Insights: AI 11th February

Industry Insights: AI. The role of AI in MedComms - a bi-weekly update

Industry Insights AI This week’s round of insights highlights three of the latest advancements in the application of artificial intelligence (AI) in healthcare. AI-supported mammography can improve cancer detection  Recent findings published in The Lancet showed that AI-supported mammography screening can detect breast cancers more effectively than standard double reading. These findings are particularly timely […]

Industry Insights: Healthcare Feb 4th

Industry Insights, Healthcare

Industry Insights: Healthcare In this week’s insights, we present three recent talking points and findings in the healthcare industry. 𝗖𝗼𝗹𝗼𝗿𝗲𝗰𝘁𝗮𝗹 𝗰𝗮𝗻𝗰𝗲𝗿 𝗶𝘀 𝗼𝗻 𝘁𝗵𝗲 𝗿𝗶𝘀𝗲 𝗮𝗺𝗼𝗻𝗴𝘀𝘁 𝘆𝗼𝘂𝗻𝗴𝗲𝗿 𝗮𝗱𝘂𝗹𝘁𝘀 Colorectal cancer (CRC) has become the leading cause of cancer-related death in adults younger than 50 years in the US. A recent analysis from JAMA pointed to […]

Industry Insights: MedComms 28th January

Industry Insights: Medcomms. A round up of MedComms news and insights

Industry Insights: MedComms This week’s round of insights draws on three articles from the winter edition of Medical Writing, a quarterly journal published by the European Medical Writers Association (EMWA). This edition focusses on the role of medical writers and communicators in keeping healthcare products safe. Understanding complex pharmacovigilance safety reporting  Safety reports, such as development […]

Industry Insights: AI 21st January

Industry Insights: AI. The role of AI in MedComms - a bi-weekly update

Industry Insights AI This year’s second round of insights highlights three of the latest advancements of the application of artificial intelligence (AI) in healthcare. AI ultrasound models can outperform sonographers in ovarian cancer diagnosis  A recent meta-analysis published in Frontiers in Oncology found that AI models analysing ultrasound images achieved higher sensitivity and specificity for […]

Industry Insights: Healthcare 14th January

Industry Insights, Healthcare

Industry Insights: Healthcare In this year’s first round of #healthcare insights, we highlight a much anticipated drug approval and two recent findings in the healthcare industry. FDA approves the first GLP-1 pill for obesity treatment  The US Food and Drug Administration (FDA) has approved the first once-daily oral semaglutide (Wegovy; Novo Nordisk) pill. This approval […]

Industry Insights: MedComms 31st December

Industry Insights: Medcomms. A round up of MedComms news and insights

Industry Insights: MedComms This week’s medical communications insights focus on some of the latest news and discussion points in the world of #MedComms. Storytelling as a core medical writing skill A recent TriloTalk podcast revisited the role of storytelling in medical writing, challenging the idea that data alone can communicate meaning. The discussion introduced the […]

Industry Insights: AI 17th Decemeber

Industry Insights: AI. The role of AI in MedComms - a bi-weekly update

Industry Insights AI In this round of insights, we highlight three of the latest discussion points on the application of artificial intelligence (AI) and advanced technology in healthcare. AI in breast cancer care requires human oversight  At the 2025 San Antonio Breast Cancer Symposium, Amrita Basu, PhD, emphasised that the effectiveness of AI in breast […]

Industry Insights: Healthcare 10th December

Industry Insights, Healthcare

Industry Insights: Healthcare In this week’s round of insights, we highlight three of the most recent developments and findings in the healthcare industry. WHO publishes GLP-1 guidelines for obesity treatment  The World Health Organization (WHO) has released its first global guidelines endorsing long-term use of GLP-1 receptor agonists for adults with obesity. The guidance recognises […]

Industry Insights: MedComms 3rd December

Industry Insights: Medcomms. A round up of MedComms news and insights

Industry Insights: MedComms In this week’s #MedComms insight, we discuss three topics on how medical communicators plan publications, create digital content, and present themselves in an evolving job market. Improving strategic publications planning A recent ISMPP article revisited the challenge of aligning evidence generation with scientific communications strategy. The piece published in The MAP Newsletter […]

Industry Insights: AI 26th November

Industry Insights: AI. The role of AI in MedComms - a bi-weekly update

Industry Insights AI This round of insights explores some of the latest advancements and discussions in the application of artificial intelligence (AI) in healthcare. AI to reduce futile donation after circulatory death (DCD) liver procurements in the USA The non-utilisation of DCD livers are high, as donors do not progres to death after withdrawal of […]

Industry Insights: Healthcare 19th November

Industry Insights: Healthcare. The latest healthcare industry insights distilled

Industry Insights Healthcare This week’s insights post focuses on three of the most recent developments and discussion points in the healthcare industry. FDA removes “black box” warning from HRT products for menopause In January 2003, the FDA issued “black box” warnings for HRT medications based on the Women’s Health Initiative study with warnings about the […]